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Guinness Unveils Three Remarkable Experiences

June 30, 2009

corey says… Big news from Guinness today… like ALL-CAPS kind of BIG news! In honor of their 250th Anniversary, Guinness is pulling out the BIG GUNS to make this celebration a world-wide sensation.

The fine folks at Guinness just announced the GUINNESS EXPERIENCES, three extraordinary opportunities especially for the luckiest of Guinness lovers. These include an unforgettable trip into space aboard Sir Richard Branson’s Virgin Galactic Spaceship, a journey to the depths of the sea in the world’s first GUINNESS deep sea bar and an exclusive gig in an intimate studio setting with multi-platinum recording artist The Black Eyed Peas.

When Arthur Guinness signed the 9,000 year lease on the St. James’ Gate brewery in Dublin, I don’t think he imaged he’d be sending someone into orbit!

Here’s a closer look at the prizes…


The GUINNESS SPACE EXPERIENCE will offer one lucky person the awe-inspiring opportunity to become one of the first early non-professional astronauts to venture into space with Sir Richard Branson’s Virgin Galactic, the world’s first commercial spaceline, and truly experience the ‘black stuff’ firsthand. The partnership between GUINNESS and Virgin Galactic brings together two iconic global brands.

The winner and a friend will be treated to an unforgettable trip to New Mexico – Virgin Galactic’s home at Spaceport America. Whilst there, the winner will be given full training to ensure they are mentally and physically prepared for the momentous flight that will race them through the Earth’s atmosphere at almost 2500mph – three times the speed of sound. Sitting 68 miles above the Earth’s surface, they will experience the amazing feeling of weightlessness; floating effortlessly around the cabin. The final jaw-dropping chapter to this astounding adventure will be the view of Earth from the blackness of space, stretching 1000 miles in all directions, before returning safely to the spaceport to receive official astronaut wings.


The GUINNESS SEA EXPERIENCE will offer one winner and two friends a truly unique experience; venturing to the depths of the sea in the first ever GUINNESS deep sea bar. The guests will be treated to an incredible four day trip to the Lofoten Islands in Norway, where they will board the exclusively designed GUINNESS deep sea bar and plunge into the black stuff. The winner and friends will be able to enjoy a GUINNESS in style, surrounded by a breathtaking seascape to depths of up to 70m below sea level.


The GUINNESS STUDIO EXPERIENCE entitles one winner and two friends to an exclusive live performance by The Black Eyed Peas at an intimate recording studio as part of their forthcoming world tour. This is a private, once-in-a-lifetime opportunity for the winner and friends to experience the band’s music, up close and personal.  After the performance, the winner and friends will round off this great experience by spending some time hanging out with the band, before enjoying the perfect GUINNESS.

This promotion is open to adults all around the world and will run from 1st July through to Arthur’s Day, 24th September. For your chance to win and for information on the GUINNESS 250 celebrations and Arthur’s Day, visit

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